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An offer worth clicking. A journey worth measuring.

BEYOND THE CLICK.
KEEP IT MOVING.

A scoped campaign plan across the offer, creative, landing page and follow-up.

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Illustrative an offer worth clicking. a journey worth measuring. direction
An offer worth clicking. A journey worth measuring.FROM THE FIRST CLICK
TO THE NEXT CONVERSATION.Start a marketing enquiry →
THE OFFERTHE CLICKTHE ENQUIRY
A BETTER WAY TO HANDLE THE NEXT STEP.

Dear business owner,

A click is a beginning. It is not a customer.

The offer, audience, page, form and response need to work together. Otherwise a campaign can look busy while the business has no clear next move.

We agree what a useful enquiry looks like, what you can spend and who will respond when someone raises a hand.

Then we test the path and review the decisions it supports.

A defined channel and test plan with agreed spend, conversion measurement and decisions based on qualified enquiries.

BEYOND THE CLICK

THE OFFER.
THE PAGE.
THE RESPONSE.

Plan the offer and page alongside the campaign. Measure submitted and qualified enquiries separately, so the next decision is based on what reached the business.

Start a marketing enquiry

How it works

PLAN IT.
TEST IT.
LEARN FROM IT.

We agree the scope before work starts, then test the journey that matters to your business.

  1. Check readiness

    Review the offer, delivery capacity, page, account access and conversion path.

  2. Define the test

    Agree a channel, audience, creative concepts, spend cap, duration and stop conditions.

  3. Build the campaign

    Prepare the agreed copy, assets and setup, subject to platform approval and launch checks.

  4. Report the journey

    Separate spend, raw enquiries, qualified enquiries and won work so decisions use the right denominator.

OUR OFFERING

BUILT AROUND YOUR BUSINESS

Paid marketing

A scoped campaign plan across the offer, creative, landing page and follow-up.

  • Check readiness
  • Define the test
  • Build the campaign
  • Report the journey

Start a marketing enquiry

Built around your business. Scope and price agreed first.

A useful fit when

Built around the right problem.

  • A business with a specific offer and capacity to fulfil it.
  • An advertising budget separate from service fees.
  • A working response process and willingness to record lead quality.

If the enquiry form, offer delivery or response ownership is unready, we address that before recommending paid traffic.

Before we start

What you bring.

  • Offer, audience and geographic service area
  • Proposed channel and media-spend range
  • Existing account, landing page and tracking state
  • Sales process, margin context and delivery capacity

CLEAR SCOPE.
STRAIGHT ANSWERS.

Media spend is paid separately to the ad platform. Extensive video production and landing-page builds are separate. Your business owns its ad account and dataset and pays the platform directly, unless we agree a different arrangement in writing.

Your written scope sets the fees, milestones, review rounds, support and exit arrangements before you approve paid work.

The scope, explained.

What could the scope include?

The proposed starting scope covers one advertising channel: google or meta, one campaign with two initial creative variations, conversion setup and weekly campaign checks, monthly performance summary.

What happens after I enquire?

Essa reviews your enquiry and replies by email. We confirm fit, clarify any missing details, and agree the scope, fees and next step before paid work begins.

Are there separate costs?

Media spend is paid separately to the ad platform. Extensive video production and landing-page builds are separate.

Connect the ad to what happens next.

Start with a short paid marketing brief. Essa will review the details, confirm fit and explain the proposed next step by email.

Start a marketing enquiry